The Story of Mimir
Mimir is a breath of fresh air in the world of business and strategy. It's not your typical suit-and-tie operation, but a project born out of frustration over the overly complex, jargon-filled advice that has been built over the years that often leaves small players feeling lost when looking for inspiration.
At its core, Mimir is about making sense of the chaos. It's for the solopreneurs, small business starters, and social enterprises who've been left out of the consulting game but who still need a vision, a plan and the right tech tools.
Whether that's untangling your big-picture strategy, figuring out how to bring your product ideas to life or untangling your web of digital tools.
Mimir takes those big, overwhelming ideas and turns them into plans that actually make sense - and more importantly, plans that get used. Whether it's through workshops or 1:1 sessions, demystifying business processes, or setting you up with the guides and templates to do it yourself, Mimir is all about making this stuff tangible, easy to understand, and dare we say it, even enjoyable.
Mimir is here to prove that you don't need to be a corporate giant to benefit from solid business thinking and smart digital solutions. Think of Mimir as your no-nonsense friend who's really good at organizing stuff - but for your entire business.
Who's behind Mimir?
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Sonja
Founder
I'm the brain behind Mimir, a former corporate product manager who took the plunge and pivoted to make product, business, and strategy korero and tools more accessible.. I'm all about making strategy and tech work for real people, not just boardrooms and tech giants.
Whether I'm facilitating workshops or untangling digital tools, my goal is to help businesses thrive without the complexity.
Basically, I'm here to prove that you can build a sustainable business and still have time for the other stuff that matters like that yoga class (or Netflix binge – no judgment here).